Every Sunday at 9:35 PM on 2M, the animated documentary series Tourat Al Maghrib takes viewers on a journey through Morocco's rich heritage, offering a deep historical dive into the nation's tangible and intangible legacy. The series aims to familiarize audiences with this heritage and «pass it on to new generations through a unique visual and narrative lens», according to a statement. Airing during Ramadan, the series—conceived by Artcoustic with the support of the Ministry of Youth, Communication, and Culture—features several segments that have gained significant traction on digital platforms. «This reception reflects the strong interest of viewers, particularly younger audiences, in an accessible and engaging rediscovery of national cultural heritage», the statement adds. Explaining the choice of animation, the creators note that they opted for an innovative and dynamic format to «reach a broader audience and foster a sense of cultural identity among younger generations». In a world where information spreads rapidly and historical narratives can be distorted, Tourat Al Maghrib positions itself as «a true cultural fact-checker», they emphasize. The series is grounded in research by historians and specialists, ensuring historical accuracy while offering «a captivating interpretation» of Morocco's heritage. Each episode highlights a key element of Moroccan culture, blending animation, documented narratives, and immersive soundscapes. The project also benefits from the support of the Oudayas Museum, which has provided access to «exclusive» research and photographs of ancient caftans, enriching the series' visual and auditory reconstructions. In this regard, the creators highlight that Tourat Al Maghrib «explores lesser-known aspects of Moroccan craftsmanship», covering themes such as the tarbouch, zellige, traditional embroidery, and popular music.
