DR ‹ › A new luxury hotel by Virgin Limited Edition is slated to open its doors in 2027, nestled within a sprawling 10-hectare agricultural estate just 25 minutes from Marrakech. This upcoming retreat will boast 37 suites and aims to embody the essence of Moroccan nature, culture, and craftsmanship, as revealed in a recent announcement by the group founded by Richard Branson. This venture marks Virgin Limited Edition's second foray into Morocco, following the success of Kasbah Tamadot in the Atlas Mountains. The Marrakech property is envisioned as «an oasis away from the medina, nestled among citrus orchards, olive groves, and vegetable gardens». The hotel will feature «three restaurants, a chef's table, and a bar, along with a hammam and a 40-meter pool». Guests can enjoy a variety of activities, from padel to horseback riding, and immerse themselves in a program of «cultural events» and a «showcase of local artists».
